what do you think about the target? new theory of customers (2)

– three elements which decide the conduct of the person

For example, we will assume that after there is appointment of date 30 minutes later.
However now, being in the workplace, you cannot separate the hand with work,….

You take work, or take date?

After all it was perplexed, your after all we have decided to take date.
To cut work with the large hurrying, it rode the taxi, was in time to the time of promise.

Somehow, you whom you think and can act in sort.
Well, three elements have related to this conduct largely.

First, if “in time of date the combination wa it is not between!”With you say, “desire”
And, taxi fare was paid in order to move with the large hurrying, the “money”
If lastly, work is continued, there was no either expectation where it can make “time”

When these three either one it has been lacking one, there was no thing which is in time to the time of date probably will be.
“Desire” and the “money” and “time” have brought big influence to conduct of the person.

– How you think concerning the target?

For example, “as for target of esutesaron?”And so on with the theme setting which is said is good.
In case of me, the occasion where of such target is thought, “the person whom it can commute to esutesaron continuously probably is what kind of person?”With it does again to translate.
In other words, returning to the starting point of conduct of the person, you think of the optimum target.

first, motivation what about in terms of the?

· want to be more beautiful! women who are thought
· want to lose weight in a short period of time as possible! women who are thought

then money what about in terms of the?
as you know, este is to mean that does not go cheaply.

money to spend freely, (disposable income) a woman

that is, higher household income or, there is some necessary expenses not take much of your child’s education and housing loans, etc., such that it does not spend too much money on other hobbies and also becomes important.

at the end time in terms of is whether?
when you start the este, week2~3times do not become that must attend.

women can make the time to go to este (including the travel time of up to salon)

for example, has been busy parenting or, work is really busy or, to go to beauty salon or have too much time, it comes to difficult.

3if one element kakeawasere, target is likely deduce.
in, or who is going to be a target? (please think a little) is the target of a beauty salon?

assuming that the weight is a concern somewhat more,

kata your wealthy wife
-OLmore (especially live-out homeOL)
senior women

per, will no doubt target the core.
because, this3one layer is, motivation money time because also have a high potential.

first, if your wealthy wife who, money and time moteamashi has plenty of, of course, is not the desire for beauty is also easy matter. in beauty salonsVIPwould prefer a treatment.

and, OLmore.
as they react to absolutely sensitive to the word diet, high willingness to beauty is first.
also, because you are not paying the mortgage and education costs, discretionary money is surprisingly. and, some time after work.

at the end, senior woman. this layer, actually amazing.
children are independent, after you pay off educational expenses also are also mortgage, relatively affluent life has been waiting for.

want to be beautiful as a woman forever!

chased on its role as a mother, i left feeling that should be in my heart he now also revives. the way, there is also clear of lunch time.

but, in college nakaniwa, also hear talk that goes to beauty salon.
in this case, motivation it really is that strong. so money that things will be taken in terms of a significant portion of revenue generation este part-time job then payment in installments.
(heard the rumor from afar, some people come to eat ramen popular, 25vocational school student also bought a coat of mouton in installments of ten thousand yen, he a man of motivation beyond the time or money! )

what about?
motivation money time that3given a single-axis, but it seems a lot easier to see the target became, how will? concept and target of the future?

household composition and generation, age mind, area, annual income, mind taste, and lifestyle, the theory of target so far, likea cut has been presented.
i, i think not wrong either.

but, as a prerequisite in considering the target feel a little thing insufficient.

that is, if you go in the theory of generation target, target of the beauty salon or any generation? if you go in the theory of target area, target of the beauty salon or a local or urban? that’s prone to thinking patterns that.

as a result, in urban areas20year-old women where were derived and, why would another help with the marketing strategy for his future?

rather, motivation money time based on the requirement that, as a hint to find the actual target, household composition and generation, annual income, mind taste, area, when you look and lifestyle, a clear target image is derivable it suddenly.

that is, household composition, such as cut-generation so far, conditions rather than viewed as necessary to determine the target, motivation money time is that can i take advantage of as a sufficient condition to meet the requirement that.
(astute readers of everyone who, i think you understand the subtle nuances of this. )

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